THE VOICE OF THE AUDIENCE REVOLUTION

We are experiencing an entertainment revolution. Audience behavior is changing every day. Narratives are being rewritten. SARI is the voice of this audience. We are a global, next-wave audience insights agency with the skill to blend both the art and the science of storytelling. We specialize in research for the entertainment industry: feature film, TV, digital, VR/AR, gaming and multi-platform content.

Los Angeles| Sydney| Melbourne| Beijing| Wellington| Tokyo

OUR STORYTRUTH METHODS

Our studies are at both the macro industry level, and at a micro project level. We maximize commercial success with an audience view throughout the creative process: testing the concept, script, title, rough cut and marketing materials. We are global pioneers in measuring emotional engagement with story and have a range of approaches.

OUR LIST OF CLIENTS INCLUDES STUDIOS, NETWORKS, ENTERTAINMENT INDUSTRY BODIES, INDEPENDENT PRODUCERS, DISTRIBUTORS AND TECHNOLOGY DEVELOPERS.

OUR INSIGHTS

October 15, 2018

PIRATES ARE NOT ALL THE SAME

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Content Testing

October 1, 2018

PACKING THE FIRST ACT WITH PUNCH

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September 16, 2018

GEN Z AT THE CINEMA

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SAY HELLO

We are a global agency and our growing network of local offices currently includes SARAmerica SARAustralia, SARAotearoa (New Zealand) and SARAsia. Please contact us to say hello!